April 22, 2025
World Earth Day - #1like1kilo
Give your followers the chance to take part in your environmental campaigns and collect waste together with us!



What is World Earth Day?
On World Earth Day, we want to give something back to our planet together with you and at the same time achieve reach for you and your commitment.
This is how it works:
- #1like1kilo: On April 22, 2025, every Like on your post collects 1kg of trash from bodies of water.
-
Interaction: Give your followers the chance to take part in your environmental campaigns and collect waste together with us!
- Visible together: Use the hashtag #1like1kilo in your posts and show your community that you are taking a stand against the covering of waters.
Why should you take part?
- Positive influence: Show your community that you have a positive influence on our environment and let them actively participate.
- Reach new target groups: Get a lot of interactions with your post and thus a high reach, which can help you reach new target groups.
Your advantages:
- Social Media Kit: You will receive a comprehensive social media kit from us, including reels, post templates and texts to help you make your communication simple and effective.
- Increased reach: The campaign is one of the most successful posts in terms of reach and engagement for many of our partners.
- Community involvement: Your participation clearly shows that your company takes responsibility and is actively committed to environmental protection. Your company receives positive attention and thus also strengthens the loyalty of your customers.
- Transparent certificate: You will receive a transparent waste collection certificate with the exact location of the collection.
Procedure:
- Would you like to take part in our #1like1kilo campaign on World Earth Day? Then write us a message to cooperations@everwave.de until March 31, 2025.
- You will receive a social media kit with ready-made content (texts, images, videos) by 08.04.2025.
- On April 22, share the campaign on your channels and we will of course also communicate your participation on social media. We recommend sponsoring the posts for even more reach.
- The campaign runs from 22.04. to 29.04.2025 – after that you take the number of likes on the post, go to our everwave Plastic Credits Shop and buy “your” waste there.
Join in and set an example!
If you have any questions about the #1like1kilo campaign, please get in touch with us at cooperations@everwave.de.
Let’s use Earth Day together to set an example for clean waters – one like, one kilo of waste collected!
contact
Would you like to take part or do you have any questions?
cooperations@everwave.de